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Visa Bets on Deserve After BlockFi Crypto Credit Card Success

Visa Inc. has joined rival Mastercard Inc. as an investor in Deserve, the credit-card technology startup’s chief executive officer said in an interview.

“Our partnership with Visa in crypto will power interesting use cases around rewards, payments and settlements for credit card transactions,” Deserve co-founder and CEO Kalpesh Kapadia said.


Deserve Valuation Tops $500 Million as MasterCard and Ally Ventures Invest

“We are Instagram to the credit-card industry’s Kodak,” Kapadia said, referencing Deserve’s plastic- and metal-free operations. Its software enables companies to offer digital credit cards that can be applied for and used on iPhones or Android devices.


Goldman Sachs-backed startup Deserve just launched digital-first credit-card software aimed at tapping into the rise of embedded finance

“We created the smartest credit card experience that’s ever been offered to consumers,” said Deserve CEO and Co-Founder Kalpesh Kapadia.


Notre Dame Global Partnerships and Deserve Launch New Notre Dame Credit Cards

Notre Dame Global Partnership (NDGP), the multimedia rightsholder for the University of Notre Dame’s Athletics Department, today announced a partnership with digital-first fintech innovator Deserve, and the launch of the new Notre Dame PRO Mastercard for alumni and fans.


NerdWallet’s Best Credit Cards for Streaming Services

The next time you’re binging on Netflix or assembling a Spotify playlist, you could be earning rewards on that subscription.


Goldman Sachs makes credit card startup Deserve its latest fintech bet

Deserve, a US-based fintech that provides credit cards to nontraditional consumers, like students and those lacking credit histories, has secured $50 million in a Series C funding round, reports CNBC.


Goldman Sachs leads $50M round for credit card platform Deserve

Deserve, a credit card startup helping young people establish themselves, as well as a cloud-based credit card platform for businesses, has raised $50 million in a new round of Series C funding led by Goldman Sachs.

Press Releases

Visa Makes Strategic Investment in Deserve
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Deserve Raises $50 Million Series D to Drive Credit Card Transformation
From Plastic to Software Platform for Payments, Rewards and Lending
Read Release


Notre Dame Global Partnerships and Deserve
Launch New Notre Dame Credit Cards

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Deserve Launches Digital First Card on
Mastercard Network for Mobile-First Experience

Read Release


BlockFi Announces Additional Rewards Program Benefits
and Opens Public Waitlist
for the BlockFi Bitcoin Rewards Credit Card
Read Release


OppFi Teams Up with Mastercard, First Electronic Bank
and Deserve to Introduce OppFi Card

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The Fintech 250: The Top Fintech Companies Of 2020
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Vertical Finance Introduces Signature Grand Reserve Rewards
Credit Card Designed for Wine Enthusiasts
Read Release


Visa’s Fast Track Program Propels Growth of
the Fintech Industry Worldwide

Read Release


Deserve, Inc. to Partner with PCI Security Standards Council
to Help Secure Payment Data Worldwide

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Deserve Secures $100M Credit Facility from Credit Suisse
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Deserve Raises $50M Led by Goldman Sachs
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Mastercard Launches Accelerate to Supercharge Fintech Success
Read Release


New Jersey Institute of Technology Partners with Deserve to Offer
an NJITCredit Card for Students and Alumni
Read Release


Deserve named best credit card for students
by Time Inc.’s Money Magazine

Read Release

Featured Videos

Credit Card Startup Gets Goldman Backing

Goldman Sachs is making a bet on millennial credit-card startup Deserve. The Wall Street bank is the lead investor in a $50 million funding round in Deserve.

Deserve on ABC 7 Bay Area News

If you’re a college student, new immigrant or young professional without any credit history, you can still get a credit card with Deserve!



MONEY® Magazine

This Student Credit Card Has No Annual Fee and Gets You an Amazon Prime Discount.



Deserve’s EDU Mastercard named NerdWallet’s 2019 winner for Best Student Card.